Saturday, January 21, 2012

What is Service Value


Service Value: defined in terms of the customer’s perceived business
outcomes, and described in terms of the combination of two components:
1.    Service Utility: what the customer gets in terms of outcomes supported
and/or constraints removed

2.    Service Warranty: how the service is delivered and its fitness for use, in terms of availability, capacity, continuity and security.
   
Service Value also includes the associated concepts of services as Assets,  
     Value Networks, Value Creation and Value Capture

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